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Adrian Moss

Adrian leads our Social Media practice. He extends our alliance to the EU, operating from Hampshire, UK. His work includes training and web communication videos, podcasts, and social media consultancy and analysis. The topics are as varied as new product launches, employee and contractor Health & Safety, scheduled maintenance, R&D, and pollution response.

Adrian offers practical experience and coaching to deliver client results. His clients include Exxon Mobil, BP, Walport (global shipping), the UK National Health Service, AstraZeneca, European Snacks Association and the European Food Information Council (EUFIC). He is a research partner with, a 3-year (2010-2013) pan-European EU funded research project into consumer communication where he provides social media tracking and analysis during food contamination and adulteration issues.

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Most Popular Blogs

The proposed FSMA rule for intentional contamination uses the phrase "a person knowledgeable about food defense" in several places. What it doesn't tell you is how to choose a consultant (internal or ...
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Missing from the proposed FSMA (Food Safety Modernization Act) rule on intentional contamination is any requirement for "broad mitigation strategies."  In this article we will explore the implica...
17975 Hits
The FSMA proposed rule on intentional contamination provides two ways to determine what are called "actionable process steps."  This is a facility and process-specific "point, step or procedure" ...
17427 Hits
In Part 1 of this blog we discussed the first of two approaches for determining "actionable process steps."  This is a facility-specific "point, step, or procedure" in a food process where there ...
16464 Hits
People that have been working with Food Defense will notice some things that they have previously focused on that are missing from the proposed rule for intentional contamination. In this post we will...
15944 Hits